„A company without public relations is like a man waving to a girl in the dark: The man knows what he wants but the girl doesn’t see it” (German Manager)

Are you looking to consolidate your market position, to boost revenues, to increase the awareness level of your company and to provide the retail market and end consumers with qualified and continual information on new products and innovations? 

We offer you professional support in all of your communication work and arrange for regular product, service and company information to be supplied to the press. 

Amongst the specific services we can provide:

Press releases

Press releases serve one purpose only – to convince the public about your services and your company, and to create purchasing incentives. We therefore attach a high level of importance to the quality of our press releases as regards content and visual presentation. Quality goes before quantity.

Press conferences / discussions

The intensive relationship with editors-in-chief and editorial departments in the consumer sector and in the trade press give rise to possibilities for joint press discussions and conferences on the occasions of the great events occurring in our industry. We can provide professional assistance in the organisation of these events.

Interviews

We arrange and organise interview dates for you. It is our remit to define beforehand the precise goal and to establish the information requirement needed. Personal interviews provide you with the opportunity to present your own arguments for new or existing products and services.

Background reports

New services, product innovations or strategic realignments. Background reports are used for the primary purpose of explaining and bringing nearer current events and activities within your company to the reader – and potential customer. We realise this means of communication for you.

User reports

Nothing promotes a product better than the product itself. This in mind, we endeavour to show editors, and ultimately the readers, your products in practical usage. Here we arrange dates en-situ, and take in the broader scenario for the purposes of objective and authentic reporting.

Press packs

We create press packs for you for occasions such as exhibitions, press conferences and special events (such as open days). These are laid out depending on requirement – with picture and photo material, graphics and tables, facts and figures as well as perfectly prepared press releases in regard to appearance and factual content.

Press distribution list

All of our details are fully up-to-date and updated regularly. The search criteria are extremely exact – this way we are able to send out press releases specific to topic and target group to the journalists who are really interested in the press text. We attach utmost importance to the correct selection of media.

Press photos

No text without image – no image without text. Photos are a key element to the visual organisation of your communication activities. Pictures control perception and are often easier to understand than extensive, clear-cut descriptions in text form. Our communication agency photographers are professionals, know the needs of the automotive sector inside out and assist you in attractively organising photographs of products, applications and people.

Visiting editorial offices

For all the diversity of today’s modern means of communication, personal contact continues to be at the heart of our work. One-to-one visits and informal discussions with editorial teams are therefore key parts of what we do.